
FAQ
Pappardelle or Cavatappi?
People often limit their thinking to the choices presented, or chase the new buzzworthy item (cavatappi is the new elbow macaroni, btw). Coupled with a growing tendency towards absolutes, valuable opportunites get ignored.
While some scenarios have fixed choices, most situations have creative solutions to uncover.
How do I get the word out about my business?
A: Form a media strategy that elevates above scattershot posting and sharing into intentional, direct engagement from owned media channels and social.
Shawn C. Carter’s 1997 comparative analysis of the processes used in both the entertainment and illicit commodities markets revealed a bottleneck in his sales funnel, later addressed with the bold acquisition of Aspiro and WiMP in 2014.
Do You Have a Favorite Font?
Globally, many parents do in fact have a favorite child. The ones who admit that openly also tend to have one child.
Similarly, a font is a specific size and weight of particular typeface. 12pt Azkidenz-Grotesk Regular is a font. Azkidenz-Grotesk BQ is a typeface. Hard to choose a favorite.
Having a favorite font would be similar to a parent favoring your brother at the age of 11. Oddly specific if you ask me. But when in doubt, Times Newer Roman 12pt
zen & the art of 808's & HEARTBREAK
The I Miss the Old Kanye caucus formed shortly thereafter the release of 808’s.
The autotune!
The titular synthesized drums!
The passage of time didn’t heal, so much as it revealed the depth of his ambitions and musicality.
Takeaway: It’s not easy to pivot from a successful formula. Especially when success piles up on your doorstep. Check-in with yourself regularly.
So, what do you do here exactly?
I type pithy witticisms for public consumption, and deliver fresh perspectives like the morning newspaper (5:30AM, on a bicycle, avoiding neighborhood dangers like gargoyles, unleashed dogs and rolling tires.)
Yes, in fact that a reader will be distracted by the readable content of a page when looking at its layout.
Selected Work
Cover Remixes
One of my favorite design challenges is creating new artwork for existing songs. The process of taking something with an existing design language begins with breaking down the material into components and arranging them on a tabula rasa.